ABOUT

Founded in 2002 by researcher and strategist Mary Haderlein, Hyde Park Group helps clients develop stronger innovation pipelines by connecting consumer insight to top chefs, developers and designers.

The foundation of the company is Mary’s background in strategy, research, and consumer marketing. After more than two decades working with multi-national food clients at worldwide communication firms such as Omnicom, WPP and Saatchi, Mary started Hyde Park Group to focus on food and beverage innovation.

Hyde Park Group embraces a cross-disciplinary approach to innovation, engaging best-in-class talent in every discipline: James Beard-winning and Michelin-starred culinary chefs, top design, packaging, creative advertising and media talent, as well as seasoned R&D and commercialization specialists.

Hyde Park Group is located in Chicago's up & coming West Town neighborhood, just west of downtown Chicago and a growing mecca for artists, designers and food entrepreneurs.

Hyde Park Group's 3000 sq. ft. demo kitchen is used as both a culinary workshop and qualitative research space to ideate, create and share.