INCUBATING NEW FOOD AND BEVERAGE IDEAS

FROM CONCEPT THROUGH LAUNCH


Hyde Park Group is a strategic innovation company helping clients design, produce and launch new consumer products.

We are fully committed to accelerating time to market with newer, fresher, better products. Our approach unites marketplace and consumer insight with five-star culinary, creative design, R&D and contract manufacturing.

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THINK
Trends, Opportunity, Concept, Rapid Proto-cepting

INCUBATE
Positioning, Naming, Sensory, & Proto-cepts

CREATE
Co Man Search, Management, Compliance, Procurement, Trials

LAUNCH
E-Commerce, Digital Media, Influencer & Ambassador Programs

CLIENTS




CASE STUDIES


  • Ten Months from Concept through Retail

    For an AlcBev client, we identified the opportunity, initial concepts, developed brands, culinary and packaging for a new product launched – from start to finish – in ten months.

  • Developing Vegan Solutions

    For a frozen pizza client, we extended their line into vegan with new concepts and proto-types, sourced ingredient suppliers and worked with the co manufacturer to optimize.

  • Salt Free and Delicious

    For a consumer spice brand, we identified an unmet consumer need for salt free “shake-able” blend and incubated the idea from opportunity through culinary, packaging and sensory.

  • Artisanal Product Line

    For a major coffee chain, we conducted a world wide marketplace review, developed a complete line of new chilled case culinary foods and beverages and worked with outside suppliers and distributors to bring them to market.

  • Packaged Salads, Re-imagined

    For the leading packaged salad company, we developed a line of culinary-driven solutions – concept, culinary and packaging – and worked with outside ingredient suppliers and assemblers to bring these to market.

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Contact


Hyde Park Group
954 W Washington Blvd. Suite 335
Chicago, IL 60607


Phone: 312.337.1300
Fax: 312.337.3011
Email: info@hydeparkgroup.com